Some things and people that helped me feel creative and inspired during the years

Design is at the service of the user

The human element is essential for design to work

Knowing the limits of every projects is fundamental to learning how to go of them

Good design is accessible to everyone

Design demands patience and persistence

Design is about making the complex simple for everyone

"Failure is built into creativity...the creative act involves this element of 'newness and 'experimentalism', the one must expect and accept the possibility of failure"
Saul Bass

Visual comunication involves constructing visual languages

Design is an instrument for constructing a better society

"The must not be a decoration, but content"
Anita Klintz

There is no design without method.
There is no method without process.

"The designer's job is not to give people what they want, but to give them what they need"
Enzo Mari

Sometimes you need to trim the work
it'll turn out better.

Design must be fun for the designer and the user

Design is a mirror of society

The construction of meaning trough images is the oldest form of communication

  • David Hockney
  • Georgia O’Keefe
  • Louis Bourgeois
  • Saul Stainberg
  • Luigi Serafini
  • Alan Fletcher
  • Anita Klinz
  • Saul Bass
  • Anita Klinz
  • Paula Scher
  • Enzo Mari
  • Artemisia Gentileschi
  • Bruno Munari
  • Duane Michals
  • Medusa @MARTA